Giant Formats
In the bustling metropolis, where the battle for attention is at its fiercest, there is only one way to win: by being the biggest. These are not standard screens; these are monumental, digital eye-catchers, strategically placed at the busiest and most important hubs of the metro network.
Impact Walls Rotterdam
Captive Audience XL
Schiedam Waiting Shelters
Dijkzigt Tunnel Corridors
Zuidplein Station Domination
Rotterdam Centraal Pillar Network
Rotterdam Centraal Station Domination
Strategie: Breed & Impactvol Domineren
Dit HERO-pakket biedt de ultieme fysieke overname van Rotterdam Centraal. De propositie bestaat concreet uit 4 gigantische digitale muurschermen (Giant Format Walls) op de drukste wanden en het complete netwerk van 25 vrijstaande digitale pilaren door het gehele station. Met dit gecombineerde mediaoppervlak van circa 230m² claim je fysiek elke looproute.
- Claimt marktleiderschap door onvermijdelijke, stadsbrede dominantie.
- Maximale impact voor een onvergetelijke campagne-aftrap.
- Volledige dekking van de gehele, diverse reizigersstroom.
Beurs Overhead Impact Walls
Beurs Calandlijn Platform Domination
Beurs Corridors
⚡ Hoe de animatie achter de schermen wordt getriggerd
In plaats van dat je in Webflow handmatig klik-interacties gaat bouwen, doet de browser dit voor je zodra de pagina laadt:
- In ruststand: De CSS zorgt ervoor dat alle 25
.drawer-wrappers buiten het scherm staan (transform: translateX(100%)). - De klik: Zodra een bezoeker op de 3e badge in de matrix klikt, zegt het JavaScript direct tegen de browser: "Pak de 3e
.drawer-wrapperuit de bovenste lijst en verander de CSS-waarde naartransform: translateX(0%)"
Beurs Station Domination
Captive Shelter Network
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RAI Event Domination
Strategie: Selectief & Impactvol Activeren
RAI Event Domination is de perfecte keuze om een specifieke doelgroep direct in beweging te krijgen. Dit format is ideaal voor het promoten van evenementen, beurzen of lanceringen in en rondom de RAI.
Door op dit cruciale knooppunt dominant aanwezig te zijn, bereik je bezoekers vlak voordat ze het evenement betreden. Dit creëert een onmisbaar momentum en verhoogt de kans op direct gedrag, zoals een standbezoek of directe aankoop, aanzienlijk.
Ideaal voor:
- Bezoekers gericht naar je evenement of stand trekken.
- Directe actie en winkelverkeer in de omgeving stimuleren.
- Maximale, lokale impact op het juiste moment.
De Pijp Entrance Domination
Rokin Cinema Cluster
Mini Kathedraal Handshake
Amsterdam CS Concourse Domination
Journey Takeover Amsterdam CS
Vijzewall
Kathedraal Dominance Route
Marconiplein Pillar Network
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam in vestibulum odio. Donec tincidunt tempus elit, ac lacinia enim suscipit sit amet. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Suspendisse aliquet, justo vitae pretium mollis, diam sem imperdiet urna, vel molestie lacus magna in sem. Mauris convallis ac odio auctor cursus. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam fringilla vitae mauris eget consectetur. Fusce eleifend, libero quis condimentum aliquet, velit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam in vestibulum odio. Donec tincidunt tempus elit, ac lacinia enim suscipit sit amet. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Suspendisse aliquet, justo vitae pretium mollis, diam sem imperdiet urna, vel molestie lacus magna in sem. Mauris convallis ac odio auctor cursus. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam fringilla vitae mauris eget consectetur. Fusce eleifend, libero quis condimentum aliquet, velit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam in vestibulum odio. Donec tincidunt tempus elit, ac lacinia enim suscipit sit amet. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Suspendisse aliquet, justo vitae pretium mollis, diam sem imperdiet urna, vel molestie lacus magna in sem.
Giant Formats Matrix
Niet iedere marketinguitdaging vraagt om dezelfde oplossing. Sommige campagnes vragen om maximale impact, andere om schaal of juist een zeer specifieke doelgroep. Deze matrix helpt jou snel de Giant Format-oplossing te vinden die het beste aansluit bij jouw doelstelling
Impactvol bereik
Schaalbaarbereik
Selectief & Impactvol
Breed & Impactvol
Selectief & Schaalbaar
Breed & Schaalbaar
Impact Walls Rotterdam
Captive Audience XL
Schiedam Waiting Shelters
Dijkzigt Tunnel Corridors
Zuidplein Station Domination
Rotterdam Centraal Pillar Network
Rotterdam Centraal Station Domination
Beurs Overhead Impact Walls
Beurs Calandlijn Platform Domination
Beurs Corridors
Beurs Station Domination
Captive Shelter Network
RAI Event Domination
De Pijp Entrance Domination
Rokin Cinema Cluster
Mini Kathedraal Handshake
Amsterdam CS Concourse Domination
Journey Takeover Amsterdam CS
Vijzewall
Kathedraal Dominance Route
Marconiplein Pillar Network
Selectief bereik
Breed bereik
Giant Formats Amsterdam
Giant Formats Rotterdam
Giant Formats Packs
Selectief: Bereik binnen een specifieke doelgroep, omgeving of context
Breed: Breed inzetbaar en relevant voor een grote groep reizigers
Schaalbaar: Maximaal bereik en contractvolume tegen efficiënte inzet
Impact: Maximale attentiewaarde, zichtbaarheid en merkimpact
Metro wrapping
A fully wrapped metro is a head-turner on an unprecedented scale. The impact starts on the outside, where your creative dominates the urban landscape and captures the attention of everyone on the street and on the platforms. But the experience doesn't stop at the doors. We can also fully wrap the interior of the train in your brand's visual identity, literally immersing travelers in your brand world for their entire journey. This creates a total, immersive experience with an extremely long exposure time.
Cathedral
The Cathedral Format is the ultimate premium execution, combining the dynamism of full-motion video with the uninterrupted presence of static wrapping. While your commercial shines from the LED wall in stunning high-resolution, the surrounding wrap creates a permanent, impressive frame. This not only enhances the visual impact but also ensures that your brand dominates the location 24/7, even when your digital ad is not currently playing. It is the perfect strategy for building an unforgettable, multi-layered brand experience.
360
The 360° Pillar Display is a technological masterpiece that shatters the traditional boundaries of digital content. Its round, seamless screen offers a unique canvas for creative concepts that would be impossible on a standard display. Rotate your product 360 degrees, create a continuous visual journey around the pillar, or play with 3D effects that make travelers feel like they can almost touch the content. This display is built to surprise and leave a lasting 'wow' impression.
Escalator and stair wrapping
Escalator wrapping is far more than just a visual addition; it's a strategic move that exponentially magnifies the impact of your digital creative. As travelers wait and move, you create an extended moment of exposure. The combination of motion (from the escalator) and your static, powerful message ensures an enhanced attention value. Our approach guarantees a premium appearance, using sustainably produced, high-quality materials that perfectly align with the urban and cosmopolitan atmosphere of the metro stations.
Cinema
The magic of the cinema: a giant screen and a story that completely pulls you in. What if you could achieve that same impact and 'stopping power' in the heart of the city, during the busiest moments of the day? We bring the cinematic experience to the metro stations. Our monumental Giant Formats function as the silver screen of the public space, where your brand takes center stage.
Triple wrapping
This is not a standard advertisement; it's a strategic takeover of the platform. We place two massive, mirrored Triple Wraps directly opposite each other. Each with a surface area of over 25 m², together they create an inescapable visual wall of more than 50 m² that travelers must literally move past. Your brand flanks them on the left and the right, becoming an integral part of their daily journey.
Branded waiting shelters
The power of the branded waiting area lies in its subtlety. It doesn’t feel like an intrusive advertisement, but rather a seamlessly integrated part of the station environment. This approach breaks through 'ad blindness' and creates a positive surprise. It's the perfect way to leave a smart and appealing impression.
Corridors
Imagine: 1 tunnel, two walls, each 55 meters long. Over 400 square meters of wall surface, completely transformed into your vision. As travelers walk from one metro line to another—on their way to the office, a shop, or an appointment, they aren't just walking through a corridor. They are traveling through the heart of your story. The daily routine is broken by an unexpected, immersive, and physical experience. The scale is overwhelming; the impact is inevitable. Here, your brand is not merely passed by; it becomes the destination of the journey itself.
From concept to impact in 4 steps
Submit request
We start with an initial consultation to understand your goals. Our team then provides tailored strategic advice.
Creative submission
Our team manages the setup of all your creative assets, ensuring they are correctly uploaded and configured for the campaign.
Launch
Your campaign goes live! We monitor performance in real-time, making optimizations as needed to maximize campaign impact.
Reporting
Upon campaign completion, you'll receive a detailed report outlining the results.
